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Mobilizing shelf space to increase customer satisfaction
With the New Year, it’s time for small businesses to take inventory of current shelf space. No, not actual shelf space inside a store, but your “mobile” shelf space. Traditionally, this space was...
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Your 2014 Small Biz Checkup Checklist
A New Year calls for a fresh way of doing things. What better time to give your company a marketing checkup? The world of business changes so fast these days it’s imperative to regularly update your...
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The Little Holiday That Could: Marketing Mother’s Day for Your Small Business
Picture frantic shoppers rushing through aisles. Customers wheeling shopping carts, buzzing through store shelves in search of the perfect gift. No, it isn’t a big box retailer on Black Friday. It’s...
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From Passion Project to Small Business Success
Art comes in many forms, from paintings to luxurious pieces of clothing. For Austin, TX based small business, Square Feathers, designer and founder, Ron McIntyre, home furnishing and art pieces are his...
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Summer “To-Dos” for Plowing Through a Seasonal Slump
When summer heats up, some businesses cool down and with staff rotating in and out of on summer vacations, it’s easy to fall victim to the “lazy days of summer.” But you can make the slower pace work...
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How One NYC Start-up Turned Party Planning into Profit
There is always that one event we remember as the best we’ve ever attended or hosted. Whether it was a birthday party, wedding or retirement dinner, these events become a memory that we cherish for a...
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Running a Small Business On-The-Go, Like a Pro
Just about every small business owner travels for business at some point, and has to do business on the road, from a hotel room or an airport lounge. But what if your business is mobile all the time?...
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Five “Not-To-Miss” Holiday Prep Tips for Every Small Biz
With less than a month out from the “busiest day” for many entrepreneurs and small business owners, preparations are in full swing for the holiday selling season. According to the National Retail...
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Why Small Business Means Big Community Value
Even as a child, I understood and appreciated the value small businesses bring to a community. Back in the days before helicopter parenting was a thing, my friends and I used to walk every day from...
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